Google neKantar vakabatana vakatanga Consumer Analytics, inotarisa kuSaudi Arabia, musika wakakosha kuMiddle East, kuongorora maitiro makuru ekutenga evatengi muzvikamu zvishanu: zvemagetsi zvevatengi, kurima gadheni, fashoni, girosari, uye runako. pamusika mamiriro panguva yeRamadan.
Vatengi veSaudi vanoratidza matatu akasiyana ekutenga maitiro panguva yeRamadan
Kutenga pamhepo muSaudi Arabia kuri kuramba kuchikura panguva yeRamadan, kunyangwe mumapoka akadai sechikafu uye runako.Nekudaro, 78 muzana yevatengi vemagetsi eSaudi vanoti vanotenga zvigadzirwa panguva yeRamadan uye havasarudze nezve nzira dzavanosarudza.Nekudaro, vatengi muSaudi Arabia vanonyanya kusarudza kuti nei vachitenga zvimwe zvinhu.
Kutenga zvinokonzeresa zvefashoni uye runako vatengi muSaudi panguva yeRamadan
zvevanotenga runako vanoziva
kana brand inodzivisa zvinhu zvinokuvadza
yevatengi vemafashoni vanoda
brands kuremekedza kusiyana uye kubatanidzwa
Kwakabva: Google/Kantar, KSA, Smart Shopper 2022, Vese vanotenga zvigadzirwa zvevatengi zvemagetsi, imba, uye gadheni, fashoni, uye girosari, runako, n=1567.Kubvumbi 2022-Chivabvu 2022.
Hunhu Ramadan yekutenga ruzivo yakakosha
Zvikamu zviviri muzvitatu zvevatengi veSaudi Arabia vakawana matambudziko ekutenga online panguva yeRamadan.25 muzana yevatengi vemagetsi evatengi uye 23 muzana yevatengi verunako vakati zvaive zvakaoma kuwana yakazvimirira chigadzirwa ongororo.Zvichakadaro, vatengi vemagetsi (20%) nevatengi vegadheni repamba (21%) vakati vakasangana nematambudziko ekunyoresa kana kupinda pamhepo.
Naizvozvo, yemhando yepamusoro uye yakadzama yekutenga chiitiko inochengetedza mwoyo yevatengi.
Kuendesa nekukurumidza, kusingadhuri kunokwezva vatengi vakawanda
Makumi makumi masere nemana muzana evatengi veSaudi vakati vanowanzotenga chete kubva kune vashoma vatengesi vavanovimba navo panguva yeRamadan, asi chiitiko chisina kunaka chekutenga chinoshandura pfungwa dzavo.
Makumi mana nemaviri muzana yevatengi vakati vaizoedza mhando nyowani, mutengesi kana online platform kana vakakwanisa kutumira nekukurumidza.Vamwe 33 muzana yevatengi vanofarawo kuita shanduko kana chigadzirwa chikapa mari iri nani.
3 zvikonzero vatengesi veSaudi vanoedza vatengesi vatsva, mapuratifomu, kana mhando dzavasina kumbotengwa kubva kare
Vanokurumidza
Chinhu chinowanikwa ipapo kutanga
Chigadzirwa chakachipa ipapo
Kwakabva: Google/Kantar,KSA, Smart Shopper 2022, Vese vanotenga zvigadzirwa zvemagetsi zvevatengi, imba nebindu, fashoni, uye girosari,runako, n=1567, Kubvumbi 2022-Chivabvu 2022.
Nguva yekutumira: Feb-09-2023
